Iddly Italy

1 of
Previous Next

Franchise Details

  • Investment Range: 10L-12L

  • Location: India

  • State: tamilnadu

  • City: Chennai

  • Views: 313


DDLYITALY is an Indo-Italian fusion Resto-Café based out of Madurai, Tamilnadu. Our home-brewed concept tested waters with an express kiosk at Big Bazaar, Madurai in 2016. With its success, we launched our second outlet which is a Dine-in restaurant in 2017. We focus to expand our brand to metropolitan cities and tier-2 cities by offering franchises. We aim to provide uncompromised quality and high service standards to all our consumers.

Where Our Roots Lie?

We are a fusion concept formed by BCS – Bliss Catering Services. Established in 2011, BCS franchised the top brands such as Tandy’s Fried Chicken and US Pizza from United Restaurants Limited. Right now BCS is focusing on showing out the Indian-fusion concept by competing with the other local markets of Madurai. BCS created a healthy and competitive rift in the Madurai market who had only Dominos and KFC’s to choose from.

We are looking for

  • We are based in Madurai but we would like people from different places also to savor our dishes.
  • We are looking for franchising so that our food reaches different demography.
  • Thus it is a win-win situation for people to have healthy food without having to travel far.

What do we expect from the franchisee?

  • Should be aggressive in taking the brand to the local public.
  • Should be aware of the competition in the market
  • Should cater to the needs of the locals of that particular place
  • Strictly adhere to the clauses in the franchise agreement
  • Properly oversee the waiters and cooking staff
  • Should not change the brand quality of our products in the face of stiff competition

What We Provide!

We leave no stone unturned while setting up our franchise. As a brand-promoter of our restaurant, we will provide all possible means to help the outlet function efficiently.

  • Marketing methods to highlight our brand
  • Initial store set-up procedures including area-coverage
  • Product training for preparing and serving our products
  • Proper management system for staffs and other cookery essentials
  • Store audits to ensure high cooking and service standards
  • Analyze the monthly financial reports to identify our pros and cons
  • Continuous new development based on the locality

Store Formats

  • Dine-in
  • Express Outlets – Malls/Corporate offices
  • Highway Outlets
  • Delivery-only